ABOUT THE PROJECT

Expo-RELS

Client: ROSNANO Group
Manufacturer: Maquette Factory Company

Demonstration exhibition of a resource-efficient living space
2018, April

Заказчик: Renault
Консультации по проекту вели: МГХПА им. С.Г.Строганова и дизайнеры компании Renault: Томас Бигвуд, Стив Маттин
Expo-RELS (Exposition of Resource Efficient Living Space) is an exposition demonstrating the application of Russian nanotechnology products in the construction and overhaul of buildings of various purposes, as well as in the improvement of the surrounding area and in housing and communal services. Technologies and products can be easily identified through colour, and colour, in turn, conveys the cultural and functional qualities of the products on display. Also, most of the colours used in the exhibit correlate with the colours of the RUSNANO logo, creating a close associative relationship between the technology, its benefits, and the company itself.
The base of the layout is a typical panel building, as these are the buildings that fall within the scope of the improvements and overhauls and are best understood by the target audience.
The form of the exposition resembles a pulpit from which speakers speak, but in this case, the exposition itself delivers the information. The black and white base of the exposition sets a business formal tone of communication, referring to the classic suit, while the bright spots of the products on display in the layout are the main message of information.
ABOUT THE PROJECT
Expo-RELS (Exposition of Resource Efficient Living Space) is an exposition demonstrating the application of Russian nanotechnology products in the construction and overhaul of buildings of various purposes, as well as in the improvement of the surrounding area and in housing and communal services. Technologies and products can be easily identified through colour, and colour, in turn, conveys the cultural and functional qualities of the products on display. Also, most of the colours used in the exhibit correlate with the colours of the RUSNANO logo, creating a close associative relationship between the technology, its benefits, and the company itself.
The base of the layout is a typical panel building, as these are the buildings that fall within the scope of the improvements and overhauls and are best understood by the target audience.
The form of the exposition resembles a pulpit from which speakers speak, but in this case, the exposition itself delivers the information. The black and white base of the exposition sets a business formal tone of communication, referring to the classic suit, while the bright spots of the products on display in the layout are the main message of information.
ABOUT THE PROJECT
Expo-RELS (Exposition of Resource Efficient Living Space) is an exposition demonstrating the application of Russian nanotechnology products in the construction and overhaul of buildings of various purposes, as well as in the improvement of the surrounding area and in housing and communal services. Technologies and products can be easily identified through colour, and colour, in turn, conveys the cultural and functional qualities of the products on display. Also, most of the colours used in the exhibit correlate with the colours of the RUSNANO logo, creating a close associative relationship between the technology, its benefits, and the company itself.
The base of the layout is a typical panel building, as these are the buildings that fall within the scope of the improvements and overhauls and are best understood by the target audience.
The form of the exposition resembles a pulpit from which speakers speak, but in this case, the exposition itself delivers the information. The black and white base of the exposition sets a business formal tone of communication, referring to the classic suit, while the bright spots of the products on display in the layout are the main message of information.

Client: ROSNANO Group
Manufacturer: Maquette Factory Company